Do I need to write my TEDx talk before I apply?

I once recieved a TEDx application that was a 7 page script and full slide deck.

I read the first paragraph- a charming story about overcoming  somethingorother.

I have no idea what the talk was actually about, I never got there. I had 157 other applications to read.

It may have been Brene Brown.

We’ll never know. (alas, doubtful)


Most people never apply to do a #TEDx talk because they think their talk needs to be fully written. It doesn’t.

What organizers are looking for is a fully formed, clearly, concisely articulated IDEA.  They want to know what you want to say and if/ where you will fit into their event.

And they want to find that out as soon as possible.


Every event has a slightly different application process but in general, this is what you need to apply:

- Your idea in a nutshell (if you can't say it in a sentence, you don't know what it is yet)
- A brief outline of your angle, why it matters and the takeaway/ call to action.
- Why your idea is different
- Why it's relevant now and to this audience (personalize for location & theme)
- Why you are the right person to give this talk

Most will also ask for a 1-3 minute video introducing yourself and your idea - filmed on your phone or webcam is fine.


The main problem with planning and writing your talk in advance of getting on the stage, is that it can take months or even years between applying and speaking. Your perspective will change, your stories will evolve and each event may have a different theme that you can't possibly prepare for.

The most valuable thing you can have is a rock solid idea and an anchor application that your eventual talk will grow out of, no matter where you end up on the stage.

I will make sure you have both.

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The quickest way to get a TEDx talk

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